Building with Integrity – Behind the Scenes at Deadly Dozen

In this episode, Jason sits down with Vanessa, Chief of Operations at Deadly Dozen and long-time gym member turned coach. From her late start in strongwoman training to her pivotal role behind the scenes of the world’s most accessible fitness race, Vanessa shares her ethos of consistency, integrity, and doing things right. They discuss the realities of race organisation, the mindset needed for training and racing, and what it really takes to keep a global movement running strong. Packed with insight, humour, and honest reflections—this one’s for athletes and organisers alike.

Jason Curtis

Jason Curtis is the founder and CEO of the Deadly Dozen, one of the fastest-growing fitness races in the world, expanding to over 20 countries within just 18 months of launch. Building on this explosive growth, Jason opened the Deadly Dozen Institute of Fitness Racing, a pioneering global hub for training, education, research, and innovation designed to shape the future of the sport. The Institute develops world-class training systems, certifies coaches, and drives the evolution of fitness racing to build the next generation of hybrid athletes.

A former British Army Physical Training Instructor, bestselling author of more than twenty books, and one of the UK’s leading strength and conditioning coaches, Jason owned and operated a thriving strength & conditioning gym for over a decade, coaching hundreds of athletes every week. He is also the founder of the SCC Academy, which has educated and certified over 40,000 fitness professionals and enthusiasts worldwide.

Through the Deadly Dozen, the Institute of Fitness Racing, the SCC Academy, and his weekly Podcast, Jason’s mission is to make fitness racing the most accessible, physically rewarding, and transformative sport on the planet; uniting communities, redefining competition, and empowering millions to train, race, and embrace effort—a philosophy he calls Effortism.

Follow Jason on Instagram: @Jason.Curtis.Official

https://www.jasoncurtis.com
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Rob Barber: Dominating Fitness Racing at 50+

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Mastering the Mindset of Elite Fitness Racer Billy Blower