Opening January 1st 2026
Join the community
Built for all. Designed for performance. United by effort.
The Deadly Dozen Institute of Fitness Racing is a pioneering global hub for training, education, research, and innovation designed to shape the future of the sport. The Institute develops world-class training systems, certifies coaches, and drives the evolution of fitness racing to build the next generation of hybrid athletes.
At the Institute, everyone belongs. Whether you’re a complete beginner, a weekend warrior, or chasing a podium finish, every session is built to scale to your level. If you enjoy fitness, this is your place; a home for those who value effort over ego. One simple, no-contract, no-joining-fee Membership gives you full access to our world-class open gym, expert-led classes, and complete recovery facilities, including a sauna and ice baths. Train, recover, and grow alongside a community united by progress, not perfection.
Prices:
• Monthly Membership: £65
• Annual Membership: £650
• Monthly Family of 3: £160 (Save £35)
• Monthly Family of 4: £195 (Save £65)
• Day Pass: £10
Membership and day passes enable individuals to train at any time, attend all classes, and utilise all of the recovery facilities.
Fitness Racing Class
Our Fitness Racing classes are designed for everyone, not just competitors, but for anyone who loves to train hard, move well, and achieve results. You don’t need to be a racer to experience the thrill of fitness racing. Each session combines resistance exercises with cardio to create the most complete full-body conditioning workout you’ll ever do.
Every class is scalable, intelligent, and coached, meaning you can push to your own limit while still training like an athlete. Expect a mix of endurance, speed, power, and strength as you rotate through exercises from the world’s best fitness races: Hyrox, Deka, Deadly Dozen, and beyond.
Whether your goal is to compete, improve your engine or body composition, or simply feel fitter than ever before, Fitness Racing will get you there. You’ll build a stronger heart, sharper mind, and tougher body — all in an atmosphere that celebrates effort over ego.
Hybrid Strength Class
Our Hybrid Strength classes are designed to build strength, muscle, and muscular endurance. These sessions combine the best of traditional strength training with the athletic intensity of functional fitness. You’ll learn how to lift correctly, move efficiently, and develop the kind of strength that translates directly into performance, both during a race and in everyday life.
Each session combines barbell work, sled work, carries, and accessory resistance training to target every major muscle group, improving strength and power while reducing your risk of injury. Whether your goal is to build muscle, lift heavier, move faster, or feel stronger, our expert coaches will guide you every step of the way, ensuring measurable, sustainable progress.
The beauty of Hybrid Strength is that it’s for everyone. Every lift can be scaled to your current ability, making it just as effective for newcomers as it is for seasoned lifters. Over time, you’ll see fundamental changes, not just in your physique, but in your capacity to perform any physical activity.
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Strength & Conditioning Course (SCC) is the official training & education partner for The Institute of Fitness Racing, delivering all coach training and qualifications.